Sales & Marketing

Game On! Senior Living Sales and Marketing in 2026

Tuesday, May 19, 2026
1:30 PM - 2:15 PM | America/Chicago

Breakout Session

209 AB
English
About

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Back by popular demand! The Showdown returns in 2026 with new twists, bigger energy, and even bolder strategies. This session once again brings together sales and marketing pros in a game-show inspired competition-designed to spark insights, debate, and unforgettable takeaways. With live polling, real-time challenges, and panelist-judged contests, you'll laugh, learn, and leave ready to take your community's results to the next level. Don't miss this session - GAME ON was one of the most popular and well attended sessions of 2025!

Speakers

Jenni Bost

Vice President of Sales & MarketingRadiant Senior Living

Michelle Curnow

Senior Vice President, Sales and BrandAsbury Communities, Asbury Communities Inc.

Amy Elliott

Director, Community MarketingLCS

Katharine Ross

PresidentSeniors Guide

Brooke Saxon-Spencer

Chief Experience OfficerClaiborne Senior Living

Christy Van Der Westhuizen

Senior Vice President of Sales & MarketingJaybird Senior Living

Jessi Weldon

EVP of Sales & MarketingPrimrose Retirement Communities